Hiren Bhatt has over 15 years of experience as a digital marketing strategist as well as a technology evangelist. Moreover, he is also known to have exemplary leadership and communication skills that have produced top performing teams, large revenues gains, strong margins and growing portfolio of satisfied clients. He has a wide array of award and honors to his name. He has an MBA in international business and an expertise to manage multi-disciplinary projects.
He started his career as an EDP head and gradually moved up the ladder of success taking on several roles in different organizations. As a serial entrepreneur, he came to the forefront of startup arena with Techsters DA. It is a highly trusted and recommended company, specializing in Social Marketing, Web Development & Design, Mobile Sites & Application Development, E-commerce Conversations, PPC Advertisement & Campaigns. It excels in helping individuals across the globe and mature brands and companies grow through on-line presence.
Please provide a brief overview of your product/ service.
We pride ourselves on delivering compelling, digital marketing solutions. Our winning solutions and experiences help many of our clients interact and engage with their customers in the best possible way.
We can help you achieve great results across several key areas including Search Engine Optimization, Social Media Marketing, Email Marketing and Digital Marketing.
What inspired you to build the above product/ service?
Getting a digital agency that designs, developments, creates strategies, does effectively digital marketing, and is a digital innovator is a larger challenge. Finding a good designer isn’t that difficult. Neither is finding a developer capable of coding complex sites. Discovering a digital agency that is efficient in digital marketing always seems to be hit or miss.
Most digital agencies aren’t really full-service digital marketing agencies at all, they are web design companies that realize the need to offer digital marketing services such as (on the elementary level) SEO, SEM, social media setup and management, and that’s about it. You’ll see these types of services on just about every web design company’s site. They all offer some sort of SEO, SEM, etc. Does that mean that they really know those services and how to leverage them most effectively…NO? Digital marketing is an area in which most web design companies are not specialists. They would rather create a cool looking website for you, a host that site, and perform monthly maintenance or updates. The digital marketing end of the business isn’t their sweet spot. The truth is that most digital agencies actually outsource marketing initiatives to true marketing professionals. Those people might be part of a traditional marketing agency or independent contractors. Either way, the expertise is obtained somewhere else.
In our digital world of social media, email blasts, and other online marketing tools, it’s easy to throw strategies at the wall and see what sticks. But developing integrated, measurable, and impactful campaigns can be a little trickier – and that’s where Techsters – A simply powerful digital marketing agency comes in.
What is your life mantra?
All you have is one Life, make the best out of it for you and others
What was the most challenging part of your journey till now?
Undoubtedly, the best part of starting out on my own is the ability to impact our clients and their businesses. We are partners in growing their business and this makes it exciting for us as we need to continuously surpass their expectations.
As we scale up the venture, the greatest challenge will be to outperform the growth while simultaneously ensuring the quality of solutions, along with knowledge sharing and training our team members. In a market like India, growth is bound to happen and we must capitalise.
According to you, what are the three qualities an individual must have to achieve success?
In most cases, what you start out to do will not be exactly what you’re doing when you are ultimately successful. As you roll out your enterprise, you’ll discover that things you expected to work well don’t work at all. You’ll stumble into things that you didn’t expect to work that will. You’ll see others in your industry doing things that will work well for your organization and you’ll copy them. You’ll have to be able to adapt.
Inevitably, you will encounter bumps in the road. You’ll lose big customers. Good employees will leave your company, and some may become competitors. The government will change regulations, usually making things more complex. To succeed, you will have to be willing to persist through difficult times. Nothing can take the place of persistence and you can’t succeed without it.
The third necessary skill is the ability and the willingness to work very, very hard. Running a small business is difficult. Your days will be much longer than eight hours. If your week starts on Monday, you’ll pass 40 hours on Thursday, but you won’t slow down. You’ll be on call 24/7. Success as an entrepreneur requires hard, hard work.
Which online tools/ services/ apps do you use the most and would like to recommend as well?
For a quick overview, here are the tools I found that seemed to be great, free options for some popular paid services.
- Google Analytics
- Simply Measured
- Open Site Explorer
Share any one habit which you think makes you more productive.
The ability to say NO
Given that we have a finite amount of time and energy, learning when to say no will help you spend the maximal amount of both of these precious resources on activities that will help you get ahead. It will help you block out everyday distractions, keep you on track to reach your real goals, and help you develop the skills most important for your work.
Answer in less than 50 words
Believe in your abilities indisputably
- One mistake you believe every individual must avoid:
Hiring the wrong people
- One most important lesson that you have learnt till now:
No one has to bear the burden of your dream more than you
What are your plans for next 3 years?
Co-create a digital product which would change the demand matrix
What are your top three getaway destinations?
Share a quote that inspires you the most.
“Because of the rush of human knowledge, because of the digital revolution, I have a voice, and I do not need to scream.”