SG Musical was established in 1981, whose products are well-known for best quality and melodious tuning. They have different variety of Indian musical instruments like – sitars, harmoniums, dilrubas, tanpuras, taus, rababs, Sarods,and more.
Gurpreet Singh and Harpreet Singh, Amritsar based entrepreneurs and the brains behind the recent launch of SG Musical’s e-commerce store. The duo enjoys online shopping and that became their inspiration to conceptualize SG Musical’s online store, where they sell all the musical instruments.
Please provide a brief overview of your product/ service.
We are an online Musical Instruments brand. Our website is Sgmusical.com. We sell Musical Instruments products especially products with name SG Musical, our parent company is SG Musical.
What inspired you to build the above product/ service?
I love shopping online and wanted to do something out of the box. That’s why I started my online business. My big bro is a great marketing personality and I am a master in economics, together, we started an e-commerce startup.
What is your life mantra?
What was the most challenging part of your journey till now?
The beginning required a great deal of effort and after that challenges became opportunities, which paved our way to success.
How did you overcome those challenges?
We are a close-knit company just like a family. We play, learn and do business together. Attrition is too rare.
Share some details about the investments that you have been able to fetch for the business till now.
I have been rejected by all investors and friends. Our project is funded by our lovely Parents and our God.
How do you protect yourself from the problem of Brain Drain?
In order to curb the problem of brain drain I try my best to provide good incentives to our skilled youth.
According to you, what are the three qualities an individual must have to achieve success?
Consistency, Honesty, Passion and Learning
Which online tools/ services/ apps do you use the most and would like to recommend as well?
Google Adwords, Social Media and many more.
Share any one habit which you think makes you more productive.
I always look on the positive side of every situation.
Share any one habit which you wish to change in yourself.
I want to stop trusting people and do only what my heart says.
Answer in less than 50 words
Believe in yourself and hard work
- One mistake you believe every individual must avoid
Avoid being a pessimist
- One most important lesson that you have learnt till now
There is no short cut to success
What are your plans for next 3 years?
I am working to scale up and expand my business. Earlier, I was doing online sales and now I have started floating my stock to retailers too
If you get a chance to start your career again what would you do differently this time?
No, I do not need any chance.
What are your top three getaway destinations?
Golden temple – Our religious place where I find peace and relaxation.
Share a quote that inspires you the most.
Try being honest in everything you do.