Saumya GuptaFounder of Ten on Ten Published On: Tuesday, August 30, 2016 Views 3568


"I can't change the direction of the wind, but I can adjust my sails to always reach my destination. "

“Why do we fall? So we can learn to pick ourselves up.”

If someone has truly implemented this lesson (form the movie Batman Begins) in life, then it is Saumya Gupta for sure. Founder of India’s fastest growing ecommerce brand for women & kids wear Ten on Ten, Saumya Gupta’s story is an inspiring one.

After being trained as a commercial pilot in the US, Saumya had a bright future in mind. But the 2008 recession took that dream away from her. Helpless, she had to take a job at a call center where she knew from the day one that she didn’t belong. Later, thankfully with a little support from her mother, she was able to find something to do that she was really passionate about. And Ten on Ten was born.

Today, Ten on Ten is India’s fastest growing ecommerce brand for which Saumya has been named among the Top 100 Retail Professionals in India.

Read on for Saumya’s interview with YoSuccess to learn more about her venture.

Please provide a brief overview of your product/ service.

Ten on Ten caters to women & kids across major ecommerce platforms. We are a developing & growing brand. We deal in simple core categories.

What inspired you to build the above product/ service?

As a child, even buying small merchandises for basic needs cost a lot. Coming from a simple family I wanted to change it.

What is your life mantra?

When the going gets tough, the tough gets going.

What was the most challenging part of your journey till now?

I think it was raising the capital. Being bootstrapped, this makes things hard.

How did you overcome those challenges?

I sacrificed on the unnecessary & concentrated on putting every penny in savings. I had stopped socializing as well.

How do you protect yourself from the problem of Brain Drain?

Brain Drain happens daily. I think a walk alone or playing music helps. Sometimes a nice meal as well.

According to you, what are the three qualities an individual must have to achieve success?

Discipline, sincerity & punctuality.

Which online tools/ services/ apps do you use the most and would like to recommend as well?

We usually use only social media apps

Share any one habit which you think makes you more productive.

I think it’s being communicative.

Share any one habit which you wish to change in yourself.

I need to stop shopping.

Answer in less than 50 words

  • One tip to success:

Stop carrying your baggage of past, what’s gone is gone. Look ahead always.

  • One mistake you believe every individual must avoid:

I will do this tomorrow’ attitude. Never postpone what you can do now.

  • One most important lesson that you have learnt till now:

Don’t take things for granted, I have taken them for granted often & then regretted losing things.

What are your plans for next 3 years?

We wish to be a brand that is Omni-channel, may be even get funded. Unsure on that part. We want to be a family shop.

If you get a chance to start your career again what would you do differently this time?

I would do nothing differently, I regret no mistakes. Whatever has been done, is done. Had I not made those mistakes how would I learn?

What are your top three getaway destinations?

Pondicherry, Goa & New Zealand

Share a quote that inspires you the most.

“I can’t change the direction of the wind, but I can adjust my sails to always reach my destination. “

Inspiring Entrepreneurs

Post your Thoughts

First Name*




Comment *