Renu BishtCo-Founder of VanityCube.in Published On: Friday, July 24, 2015 Views 3168


"If you can do no good, at least do no harm"

With vast experience in IT and management consulting services, Renu is one of the young entrepreneurs who possess strong business acumen. Prior to founding VanityCube.in, she has worked for retail, aviation, manufacturing etc. Having gained crucial experience in the field of research, business analysis, vendor management and planning, she is a confident professional and owns unrelenting approach towards work.

The thought of creating VanityCube.in occurred when she herself came across the dearth of door-to-door beauty services. With a friend, she co-founded this platform that happens to be one of the popular names in NCR today. Renu looks forward to offer mobile accessibility to book appointments and is focusing on increasing awareness. Read more about her venture.

Please provide a brief overview of your product/ service.

VanityCube delivers on demand professional and affordable beauty services at your doorstep as early as in 90 minutes. We provide Facial, Manicure, Pedicure, Waxing at your location. We carry all equipment, products, towels, disposables at customer location. We only require water from you and a place to provide service. Our therapists are extremely professional, hygienic.

What inspired you to build the above product/ service?

We have many sites which give information about doorstep salon and stylists, but you are not really sure about the quality of services and how much to pay them.We think beauty is more personal hence standardization of quality and service delivery on time are our focus areas.

What is your life mantra?

It does not matter how slowly you go, so long as you do not stop.

What was the most challenging part of your journey till now?

Bringing our first employee on board and convincing her to our business model was the toughest task for us. We also struggled initially while convincing salon professionals to take-up freelance assignments.

How did you overcome those challenges?

We met lot of beauticians and make up artists to make them understand the opportunity in beauty at home segment. Also provided them the clear benefits for them and how they can grow along with the Company in long term. The example of Ola and Uber in taxi segment helped us a lot

Share some details about the investments that you have been able to fetch for the business till now.

We started with investment from our savings and recently closed first round of angel funding from friends and HNIs

How do you protect yourself from the problem of Brain Drain?

We need to invest a lot in training as currently the staff is not well trained and has a tendency to switch jobs very frequently. As we progress ahead we will be adding benefits along with the salary component so that they feel taken care of with the company. Also continuous supply of trained staff requires lot of investment in training.

According to you, what are the three qualities an individual must have to achieve success?

  1. Hard work
  2. Honesty
  3. Quick decision making

Which online tools/ services/ apps do you use the most and would like to recommend as well?

  • Facebook
  • Google Ads
  • Groupon
  • Uber
  • Jabong
  • Grofers

Share any one habit which you think makes you more productive.

Making a project plan with deadline

Share any one habit which you wish to change in yourself.

Too much detailed oriented which slows the process sometime

Answer in less than 50 words

One tip to success:


One mistake you believe every individual must avoid:


One most important lesson that you have learnt till now:

Working with blue collar workers can be frustrating but this tests your real will power of doing a startup.

What are your plans for next 3 years?

VanityCube primarily focuses on expanding its footprint in the entire Delhi (NCR) region, including two more metros (Mumbai and Bangalore) by end of this year. By year three we would like to expand to 20 cities across India.

What are your top three getaway destinations ?

  • Shimla
  • Dubai
  • Jaipur

Share a quote that inspires you the most.

If you can do no good, at least do no harm.

Inspiring Entrepreneurs

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