Kunal Ganesh JainFounder of Justbollywood.in Published On: Wednesday, January 27, 2016 Views 2329

"Your commitment to the cause, which makes all the difference."

Kunal Ganesh Jain is an entrepreneur and Techno commercial professional having masters in Commerce and Management (MBA) from Nagpur and Pune University respectively. He has more than a decade of experience in working with the top Financial Broking Firms in Pune and Nagpur catering services to US Exchange like NYS and NASDAQ.

Currently, he is the director of an IT company –IT Nexus Software Solution having its base in Nagpur since past five years. However, his true ingenuity came to the forefront with his entertainment portal JustBollywood.in. It is an entertainment news website, which started like a leisure thing since B-Town was his craze. It soon turned big with the passage of time adding one more feather – an exclusive portal for regional Marathi cinema justmarathi.com.

Please provide a brief overview of your product/ service.

Just Bollywood.in, we embarked over the web landscape with this entertainment portal aspiring to give entertaining and enthralling B-Town news to the Bollywood enthusiasts and lovers. Here, we cater our readers with news, views and happenings pertaining to B-Town. We also post reviews of the films released along with reporting the box office collection of different films churning out every Friday. We have the biographies of all the popular and fresh talents in B-town in a dedicated section. We are discussing with multiplex and theaters to facilitate online ticket purchase for the movies from our website. Soon we will be adding an app for our readers to install in order to catch the entertainment news at the smartphones and tabs.

What inspired you to build the above product/ service?

It all started with a passion we had for movies, which soon turned out to be a part and parcel of our daily chores.

What is your life mantra?

I firmly believe that road to success is not easy until and unless you are really passionate about the thing you do. I always like to work on things that make me happy. If you are not passionate about the things, you working on there is no way you can reach the pinnacle.

What was the most challenging part of your journey till now?

The biggest challenge has been to run a show in a City like Nagpur where products like these are yet to be launched. We are working towards our mission to become a one-stop information center for all B-town news.

How did you overcome those challenges?

Running a website with large traffic requires a decent investment in IT infrastructure. With the exponential growth in visitors, it was challenging to improve our IT infrastructure at the same speed due to financial constraints. We took our business proposal to private investors and we have good financial backing. Since our investors are industry veteran they also bring in lots of experience which has helped us a lot.

Share some details about the investments that you have been able to fetch for the business till now.

We started from scratch with limited posts a day mostly toying around the images till we finally decided to embark with a content based website unlike the other players in the web world. Initially, we got few hands and minds that volunteered without worrying about their remunerations till we finally got a full-fledged team comprising of SEO, content writers, web designers and developers in the steam. Our core team comprising of people like Devashish, Jeetu, Prajakt and Anurag invested all their savings and belongings to make the site – JB. It’s not just one man who made the contribution but it was my entire core team who left no stone unturned to give nothing but the best to the website for its promotion and stability in terms of traffic and readers. Finally, all the hard work and patience are paying off well as we have a loyal and a massive reader base.

How do you protect yourself from the problem of Brain Drain?

We are fortunate enough to have a team, which is free from attrition. People who joined us in this journey never left us in the midst and currently we have a team of seven members who work at different levels and aspire to contribute in a longer run. Hence, there is nothing called Brain Drain with us.

According to you, what are the three qualities an individual must have to achieve success?

Patience, Discipline, & Passion

Which online tools/ services/ apps do you use the most and would like to recommend as well?

Social media sites line FB, Twitter and WhatsApp is entirely changing the way we connect and communicate with each other.

Share any one habit which you think makes you more productive.

Planning: I plan and try to schedule thing based on priority beforehand so that I don’t miss out anything that is really critical.

Share any one habit which you wish to change in yourself.

Though I do enjoy being workaholic, I sometimes do miss out on precious things that are happening around. There should be a work-life balance. Hopefully, I will work on it and learn to enjoy surroundings as well.

Answer in less than 50 words

One tip to success:

Your commitment to the cause, which makes all the difference.

One mistake you believe every individual must avoid:

Arrogance and ego

One most important lesson that you have learned until now:

Be patient & disciplined, things will fall in place.

What are your plans for next 3 years?

To multiply our resources and embark with more focused and comprehensive efforts to make our portals better and the best. Treading this path, we are into the stage of developing apps for both our entertainment site – JustBollywood and JustMarathi, which is on the verge of its launch. The readers and visitors would soon get the privilege to download the app in order to keep abreast with the entertainment news.

If you get a chance to start your career again what would you do differently this time?

I would have started just Bollywood a bit before. I wish I had started it during my study days.

What are your top three getaway destinations?

The Filmcity in Mumbai and the Ramoji Filmcity along with some scenic locations wherein we were fortunate enough to catch up some shooting stuff for Hollywood movies both in India and abroad.

Share a quote that inspires you the most.

‘A Bird in a Hand is worth two in the bush.’

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