Divya AggarwalCo Founder of LaundryWala.co.in Published On: Monday, August 03, 2015 Views 6020


"The people who are crazy enough to think they can change the world are the ones who do" - Steve Jobs

Divya Aggarwal, a B-Tech in electronics from YMCA Institute of Engg & Technology always knew that doing something of her own is the ultimate goal of her life. Co-founding LaundryWala, which is an online laundry and dry-cleaning service of India happened out of that urge only. Her stint as principal software engineer at Spyglass helped her a lot in making her online venture a success. Laundrywala is an emerging brand and within a year of launch it has retained significant share of customers.

Divya as the leading contributor of company believes in planning and follows every action plane with single-mindedness. Having studied from the leading MBA institute of India, she specializes in management too. To learn more about her life-mantra and business philosophy, read her interview below.

Please provide a brief overview of your product/ service.

LaundryWala is your personal laundry concierge, freeing you from the scourge of the currently broken and taxing laundry process. We are solving 3 key pain points for you:

1) Deliver superior quality laundered clothes

2) At a time you want them, and

3) At your doorstep.

Our ‘self-owned and operated’ laundry unit in conjunction with our agile logistics team uniquely positions us to serve you. You can order for our services online or over phone, selecting the time you would like us to pick and deliver your clothes. Our logistics team will show up at these times, first collecting and then delivering your laundry. On the backend, we will have our laundry experts take your clothes through a 7-step laundry process to ensure that you get your clothes spick and span and are always confident about your appearance.

What inspired you to build the above product/ service?

Personal pain, when a local dhobi lost my favorite sari which i had to wear on my cousins wedding.This angst led me, along with my cousin, Chetan who completely empathized with me to launch what is now called LaundryWala.

What is your life mantra?

My Life Mantra has always been Stay Happy, Stay Healthy.

Post LaundryWala, it became Stay Happy, Stay Healthy and Stay CLEAN.

What was the most challenging part of your journey till now?

Finding people with right skill set who work as a team and not a group.Trust, competence and persistence is what we seek in our employees.

How did you overcome those challenges?

Investing time and not giving up.We explored every medium to get what we wanted.

Share some details about the investments that you have been able to fetch for the business till now.

We’re a self-funded Startup.

How do you protect yourself from the problem of Brain Drain?

Fortunately, we have not faced this challenge yet. We give credit to our transparent policies and employee centric environment.

According to you, what are the three qualities an individual must have to achieve success?

  • Hard work
  • Passion
  • Ability to unlearn and not just learn

Which online tools/ services/ apps do you use the most and would like to recommend as well?

  • Linkedin
  • Google Analytics
  • Dropbox

Share any one habit which you think makes you more productive.

We setup weekly objectives and follow through to achieve them.

Share any one habit which you wish to change in yourself.

Being impatient.

Answer in less than 50 words

One tip to success:

Don’t Give Up

One mistake you believe every individual must avoid:

Don’t underestimate how long the road can be

One most important lesson that you have learnt till now:

Customer is KING.Give them the treatment they deserve.

What are your plans for next 3 years?

Explore boundaries across India and make LaundryWala a household name.

If you get a chance to start your career again what would you do differently this time?

I’m quite happy with LaundryWala success so far and equally excited about utilizing this experience to manoeuvre its growth to the next level.

What are your top three getaway destinations ?

  • Caribbeans
  • New Zealand
  • Spiti Valley

Share a quote that inspires you the most.

“The people who are crazy enough to think they can change the world are the ones who do” – Steve Jobs

Inspiring Entrepreneurs

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