Anand NarayanappaFounder & CEO of DiggDigital Published On: Thursday, October 08, 2015 Views 9104


"Every day is a new beginning, take a deep breath and start again."

Anand Narayanappa, a technology student went on to become an entrepreneur after doing master’s degree from Technical University Chemnitz, Germany and working for leading organizations like Rooman Technologies and Regalix. Anand loves travelling and finds solace in exploring new places. He founded DiggDigital, an end to end Digital marketing and web Solutions Company after recognizing the growing demand of web based services.

He is not just credited to launch DiggDigital but also acts as co-founder of Parkinhost.com, one of the top web hosting services companies of Europe. His deep understanding of digital world helps DiggDigital deliver best results in terms of revenue and digital growth of a business. Apart from building a cool work culture and offering cutting-edge solutions to clients, Anand loves playing volley balls and badminton. He never looked for funding and relied upon his own brains and savings to start his entrepreneurial journey. Have a broad look at Anand Narayanappa’s journey so far in the interview ahead.

Please provide a brief overview of your product/ service.

DiggDigital is an end-to-end Digital Marketing, Creative and Tech Services House founded in 2012. Based out of Hubli, India. The company is made up of young and dynamic Strategists, Designers, Developers, and Technologists who specialize in Digital Technology. Our experts create value and revenue growth through cutting edge Development, Marketing Techniques and Innovation models to your business needs.

What inspired you to build the above product/ service?

Ongoing demand for Digital Marketing and Social media, having said that, Digital marketing is cost effective new age marketing trend. Creativity and challenges in building and establishing the brand is something I love to do personally.

What is your life mantra?

Belief in what you want to accomplish. Set goals and work on it. You aren’t an entrepreneur anymore the day you loose your motivation.

What was the most challenging part of your journey till now?

As an entrepreneur I face challenges every day. Challenges motivate you to work on and on. Coordinating with clients from Germany (Meeting in person) is one of the biggest challenges I have faced.

How did you overcome those challenges?

I am happy to have Prathik Shetty as Co-founder of DiggDigital working towards fulfillment on every step in my absence.

Share some details about the investments that you have been able to fetch for the business till now.

We haven’t raised any investment. Hope I would not look for investors to DiggDigital in the future too.

How do you protect yourself from the problem of Brain Drain? (Tell us about your company’s attrition control practices.)

We at DiggDigital haven’t faced such problem yet. We are continuously working on our HR policies and with our mentors to work on the best interest of the company.

According to you, what are the three qualities an individual must have to achieve success?

  • Motivation
  • Inspiration
  • Dedication

Which online tools/ services/ apps do you use the most and would like to recommend as well?

Google drive, its handy, online more importantly it’s free and secure

Share any one habit which you think makes you more productive.

Patience. Understand the client’s requirement and deliver one step more then what client is expecting from you.

Share any one habit which you wish to change in yourself.


Answer in less than 50 words

One mistake you believe every individual must avoid:

Don’t loose trust from your clients, in order to achieve that never fail to deliver what you had promised your clients.

One most important lesson that you have learnt till now:

Dependency kills. Responsibility shared should always be monitored.

What are your plans for next 3 years?

As an entrepreneur running a service oriented company, I want to see my company growing. In 3 years we want to see ourselves having multiple business locations. We are working on expanding our business in Germany and UAE.

If you get a chance to start your career again what would you do differently this time?

I never had a second thought in what I am doing at DiggDigital since 2012.

 What are your top three getaway destinations?

  • Ibiza
  • Vegas
  • London

Share a quote that inspires you the most.

“Every day is a new beginning, take a deep breath and start again.”

Inspiring Entrepreneurs

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Great! I am planning to start a business too