Amarendra Bhushan DhirajFounder & CEO at CEOWORLD magazine Published On: Monday, April 18, 2016 Views 2723


"To succeed in business it is necessary to make others see things as you see them."

Amarendra Bhushan Dhiraj did his Master of Business Administration in Business/Managerial Economics from American university of Athens. Shortly after completing his MBA, Amarendra went on to work for companies such as The Vanenberg Corporation and Cosmos Yachting GmbH.

He is the CEO and Editorial Director at CEOWORLD Magazine, the world’s leading business and technology online magazine written strictly for CEOs and forward-thinking high-level executives at companies around the world. Planning ahead for CEOWORLD Magazine, Amarendra plans to launch an IPO in the next 3 years.

Please provide a brief overview of your product/ service.

CEOWORLD magazine is world’s leading business and technology magazine written strictly for CEOs, CIOs, CFOs and other forward-thinking high-level executives at companies around the world. As an authority on the future of business, finance and technology, the CEOWORLD Magazine is now one of the most widely read and respected magazine in the world.

What inspired you to build the above product/ service?

Well, my personal inspiration is not different from my professional inspiration: If I hear a story of someone who has worked hard and fulfilled his or her dream – I feel incredibly motivated, uplifted, and inspired. If you are passionate and committed, then inspiration can come from anywhere.

What is your life mantra?

If you are doing something that you can’t tell your mother, the desired outcome can never benefit you.

What was the most challenging part of your journey till now?

Defining the balance of risk versus value and being able to put correct processes that help define the path to achieving the Key results within the correct timescales.

How did you overcome those challenges?

So by being helpful it may seem like a weakness to some, but in reality it is a strength that many will never have, because they would prefer to think of themselves first.

Share some details about the investments that you have been able to fetch for the business till now.


How do you protect yourself from the problem of Brain Drain?

You need to develop a company culture that values the effective and continuous transfer of knowledge so the loss of one talented individual doesn’t bring your company to a standstill.

According to you, what are the three qualities an individual must have to achieve success?

1) Go the extra mile to help others

2) Become a shameless self-promoter (without becoming obnoxious)

3) Build a top-notch business team

Which online tools/ services/ apps do you use the most and would like to recommend as well?

Google Apps for Business

Share any one habit which you think makes you more productive.

Asking one question: “will this activity move me closer to my goal?”

Share any one habit which you wish to change in yourself.

I read constantly, sometimes 2-3 books at a time. It confuses me a lot.

Answer in less than 50 words

  • One tip to success:

Be different; If you do the same thing as everyone else, it’s hard to be successful.

  • One mistake you believe every individual must avoid:

Over spending.

  • One most important lesson that you have learnt till now:

Just because you like Fish ‘n’ chips, that doesn’t mean everyone likes it.

What are your plans for next 3 years?

To prepare for an eventual IPO.

If you get a chance to start your career again what would you do differently this time?

I should have been more confident in myself, especially in the beginning. If you don’t think something is possible, then you’re probably right – it will never happen. One of the things I learned the hard way was that the biggest risk is not taking any risk.

What are your top three getaway destinations?

Santorini, Goa, and Ibiza

Share a quote that inspires you the most.

“To succeed in business it is necessary to make others see things as you see them.” – Aristotle Onassis

Inspiring Entrepreneurs

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